May 05 2020

Mediaworks Digital Drop-In Sessions Podcast MW015 | Marketing In A Crisis: Technical SEO Actions to Boost Your Online Presence

Search engine optimisation experts from Mediaworks drop in to discuss why Technical SEO is the big opportunity for digital marketers right now. The panellists share critical actions you should be taking in preparation for the recovery period ahead, long term technical projects you could be investing in, as well as the importance of reviewing your website load speed.

The panellists share their technical quick-wins including link disavows and template fixes, the impact of Google's May core algorithm update on rankings and why now could be the perfect time to invest in longer term projects such as faceted navigation. Podcast above not working? Click to listen on Apple Podcasts and Spotify:  

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November 13 2024

MW172 | LinkedIn Top Tips for 2025

This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement. If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024

MW171 | Audience First: Mastering Insights and Channel Strategies

In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.