June 30 2020

Mediaworks Digital Drop-In Sessions Podcast MW029 | Your Shopping Feed – The Most Underrated Tool in E-commerce?

With consumer spend on the rise online in recent months as a result of the COVID-19 pandemic, e-commerce platforms have never been so vital to business growth, so why is the role of shopping feeds so widely undervalued? In this session, shopping experts talk about all things shopping feeds. What is it, why it matters and why understanding feeds can help boost e-commerce performance.    
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MW170 | The Importance of Creative in Your Digital Marketing Strategy

In this episode of the Mediaworks Masterclass, our experts take a look at how marketers can balance cutting-edge AI technologies with the need for authentic, human-centred campaigns that resonate deeply with audience.
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Mini Masterclass | Mastering PPC and Emerging Trends

Join Mediaworks' Paid Search & Shopping Consultant, Amy Cockburn, to uncover how pay-per-click advertising can drive increased traffic to your site through keyword and audience bidding.