August 17 2021
MW082 | UX Pitfalls You Need to Avoid – 5 Reasons Why Users Are Leaving Your Website
Your website is your digital shopfront, so it’s critical you deliver a fast, seamless, and personal experience to your customers. Every second counts and any friction that your customers encounter onsite will cost you valuable traffic, potential revenue, and ultimately, loss of competitive advantage.
In this digital masterclass, our UX experts discuss the five most common UX pitfalls you need to avoid:
1. Irrelevant information
2. Confusing navigation structure
3. Missed creative opportunities
4. Lack of brand trust
5. No clear route to conversion
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November 13 2024
MW172 | LinkedIn Top Tips for 2025
This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement.
If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024
MW171 | Audience First: Mastering Insights and Channel Strategies
In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.