September 28 2021
MW087 | Design Digital Experiences to Drive Repeat Sales Online
Consumers are set to spend over £200bn on Christmas this year; with online marketplaces still at the top of shopper’s confidence, key events in the run up to Christmas such as Black Friday, Cyber Monday, and January sales provide a huge opportunity to acquire new customers. However, the key to long term growth is to place a strategy to create loyal customers, drive Christmas sales and build long term brand advocacy.
In this masterclass our experts discuss 4 key areas to drive post-christmas repeat sales and increase customer lifetime value:
• Simplify the online purchase experience
• Deliver winning pre and post-sale digital customer service
• Drive customer loyalty through reviews and reputation
• Build a great brand to drive repeat purchases
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November 13 2024
MW172 | LinkedIn Top Tips for 2025
This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement.
If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024
MW171 | Audience First: Mastering Insights and Channel Strategies
In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.