February 22 2022

MW104 | Is Organic Social Alive and Kicking? Make Organic Social Work for your Brand in 2022

Organic social media is a minefield for brands – where does it sit in your marketing ecosystem? Is organic reach dead? What platforms work best for organic strategies?

Our experts guide you through the world of organic social – whether you should be using it for your business, the benefits and challenges you may face and how you can grow a social presence in a world of social advertising along with hacks that will ensure you’re taking advantage of platform algorithms. Make organic social work for you in 2022!  

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November 13 2024

MW172 | LinkedIn Top Tips for 2025

This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement. If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024

MW171 | Audience First: Mastering Insights and Channel Strategies

In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.