March 01 2022

MW105 | Embracing Experimentation: The Secret to High Performance Marketing

Adapting and evolving your marketing programmes to respond to changing market factors can be the difference between a good performance and a great one. Those who can optimise their future customer’s journey at every touchpoint can maximise conversion and lifetime value.

Our expert panellists share the benefits of having an experiment-led mindset and the power this drives. They discuss where they have seen the best results through key areas of the customer journey across various touchpoints.  

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February 04 2025

MW175 | Building a Website for 2025 and Beyond

Building a Website for 2025 and Beyond. Join us for a 30-minute presentation where we'll explore the essential strategies for creating websites that will excel in 2025 and beyond.
November 13 2024

MW172 | LinkedIn Top Tips for 2025

This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement. If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.