May 17 2022
MW113 | Delivering Metrics That Matter in the Digital PR Space
Over the past two years, the transition to digital has been rapid with traditional marketing techniques taking a back seat. The PR landscape has accelerated with it and so too comes a significant shift in the way PR professionals and digital marketers are asked to clearly demonstrate their effectiveness.
It’s critical marketers now look beyond vague circulation figures and vanity readership metrics to accurately monitor the outcomes and outputs of PR activity in the digital space.
In this masterclass, our experts discuss the tangible measurements you should be using to accurately track activity, grow digitally, and hit your business goals.
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February 28 2025
MW176 | SEO Unlocked : Stay on top, now and into the future
In today's rapidly evolving digital landscape, SEO remains a pivotal force driving visibility, traffic, and business growth. As search engines and algorithms become increasingly sophisticated, maintaining a competitive edge demands more than foundational knowledge.
In today’s fast-moving digital landscape, SEO remains a critical driver of visibility, traffic, and business growth. But as search engines evolve and algorithms become more sophisticated, staying ahead requires more than just the basics.
Join us for this 30-minute masterclass where we’ll break down the four key pillars of SEO—Technical, Onsite/Content, Offsite, and Advancement. Our experts will share actionable insights, real-world examples, and the latest trends shaping the future of search.
We’ll also explore how SEO is evolving and what you need to do to maintain a competitive edge, ensuring your strategy remains effective both now and in the future. Whether you’re looking to refine your approach or future-proof your digital presence, this session will equip you with the knowledge and tools to stay on top.
Let’s unlock the full potential of SEO - starting now.
January 28 2025
MW175 | Building a Website for 2025 and Beyond
Building a Website for 2025 and Beyond. Join us for a 30-minute presentation where we'll explore the essential strategies for creating websites that will excel in 2025 and beyond.