June 21 2022
MW117 | Powering Marketing Performance Through A Privacy-Driven Future
The seismic shift in the advertising landscape presents a huge challenge for digital marketers when it comes to data privacy; however, this is also an opportunity to innovate and build personalised experiences that offer real value for your customers at each stage of their journey.
In this digital masterclass, click fraud prevention partners PPC Protect join Mediaworks to help break down the scope of recent privacy changes. They discuss how you can be reactive and how you can evolve your business to keep pace with the new privacy landscape.
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November 13 2024
MW172 | LinkedIn Top Tips for 2025
This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement.
If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024
MW171 | Audience First: Mastering Insights and Channel Strategies
In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.