August 17 2022
MW125 | PR That Lasts Through Christmas
The festive period is a crucial time to make your presence felt on retail shelves. Even now, during Summer, the media are looking for product launches, special offers and expert opinions ahead of Christmas.
Yet how do you ensure that you don’t miss out on opportunities for coverage? How do you stay top of mind with journalists? How can you master killer content strategies for your PR activities around the festive period?
Join our experts as they discuss why stand-out PR strategies can’t be rushed, how to organise and execute your campaigns, lead timings and the tricks of maximising your coverage potential.
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November 13 2024
MW172 | LinkedIn Top Tips for 2025
This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement.
If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024
MW171 | Audience First: Mastering Insights and Channel Strategies
In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.