May 29 2024

Team Northumbrian Water Hikes Hadrian's Wall in the "Walking for Water" challenge, sponsored by Mediaworks.

Team Northumbrian Water Hikes Hadrian's Wall in the "Walking for Water" challenge, sponsored by Mediaworks. 

This May, "Team Northumbrian Water" embarked on a challenging and impactful journey – an 85-mile sponsored walk along the length of Hadrian's Wall, a UNESCO World Heritage Site.  

The "Walking for Water" event, proudly sponsored by Mediaworks, aimed to raise awareness and funds for WaterAid, a leading international charity dedicated to providing clean water, decent toilets, and good hygiene to everyone, everywhere. 

The team trekked the iconic Roman wall over three demanding days starting on Friday, May 17th, experiencing breathtaking landscapes, historic landmarks, and diverse wildlife.  

"We were incredibly motivated to take on this challenge in support of WaterAid's vital work," says Jennie Collingwood, Head of Corporate Affairs at Northumbrian Water, “Keeping hydrated is really important, however, access to clean water is something many of us take for granted and unfortunately, too many people still do not have access to clean drinking water. We want to make a difference, that’s why we committed to supporting WaterAid’s target to bring this water crisis to an end by 2030. We also believe the historical significance of Hadrian's Wall will serve as a powerful reminder of the enduring need for clean water, a basic human right for all." 

Jennie continued, “We extend our gratitude to Mediaworks for their sponsorship of this impactful event and moreover for joining us on the hike of a lifetime. Starting out as a conversation and bringing the event to life truly brings the meaning of partnership to life. Together businesses can make a difference with a clear vision, shared values and a determination to change lives”. 

The team included Jennie Collingwood from Northumbrian Water, Claire Watson-Armstrong from Bamburgh Castle, Helen Crowther from the NHS, John Noone from Marsh Commercial, Brett Jacobson, Andrew Blenkinsop and Ian Dinning from Mediaworks. 

Brett, Mediaworks CEO said:
“We hoped this event would raise much needed funds for WaterAid, We believe everyone, wherever they live, should have access to clean water.  It is fair to say this hike was definitely going to be a challenge with many ups and downs and it was all for a great charity! We hope everyone gets behind the Walking for Water trek and together we can make a difference. Partnerships are an integral part of how we work together. This time this literally meant boots on the ground”. 

WaterAid is a charity that works tirelessly bring clean water, decent toilets and good hygiene normal for everyone, everywhere. Northumbrian Water has been working with Water aid since 1981 and as a founding member we’ve directed our support to communities in Madagascar, a country where 13.8 million people – almost half the population – lack even a basic water service, raising an incredible £1 million to support WaterAid’s work. We’re excited to now be venturing into new geographies as we look ahead to launching a Sanitation and Water Operator partnership in Zambia this year. 

Funds raised by "Team Northumbrian Water" through the Walking for Water event will directly support WaterAid's life-changing projects, bringing clean water, sanitation facilities, and hygiene education to communities in need. 

How You Can Help: 

Individuals who can contribute to the team's fundraising efforts and support WaterAid's mission by visiting the Walking for Water website at [walkingforwater.co.uk]. There, you'll find the link to the team's dedicated JustGiving page for secure online donations. 

https://www.justgiving.com/page/ian-dinning-1713514898639 

 

Businesses: who are interested in pledging their support can contact Jennie Collingwood at Northumbrian Water via email at [email protected] We welcome your partnership in making a difference. 

Spread the Word: Raise awareness for the cause! Share this press release and use the hashtag #WalkingforWater on social media to encourage others to join the movement. You’ll be able to see the slow but hopefully steady progress on the website, 

Follow the Journey: Stay tuned for updates on Team Northumbrian Water's progress by following #WalkingforWater and visiting warkingforwater.co.uk   

With your support, we can make a real difference. Together, let's ensure clean water reaches everyone! 

You may also like …

October 15 2024

Mediaworks Unveils Automotive Pulse Report 2024/25: A Sector Spotlight for Digital Leaders

The automotive industry is undergoing a significant digital transformation, and Mediaworks is leading the way with the launch of its Automotive Pulse Report 24/25.
September 24 2024

Mediaworks Partners with Travis Perkins to Boost Sales Through a Strategic SEO Initiative

Leading Leeds, Newcastle, Manchester and Edinburgh, digital marketing agency Mediaworks is delighted to announce a strategic partnership with Travis Perkins, the UK’s largest supplier of building materials.