News, Insights & Events

Discover how automation and AI are revolutionising bid management and campaign optimisation, enabling marketers to achieve superior performance and efficiency.

Join Mediaworks' Head of Video Dan Major to uncover how blending storytelling with data-driven strategies can captivate your audience, elevate your brand, and achieve your marketing goals.

Join our experts to align UX design with business objectives, foster cross-team collaboration, and maintain data privacy compliance.

In this episode, our experts provide an insight into the complexities and strategies for success in Paid Social. We discuss the sophisticated techniques for identifying and refining target demographics, creating engaging ads and choosing the right platforms amidst a competitive digital landscape.

In this Mediaworks Masterclass, we tackle the current challenges facing SEO, including the impact of algorithm changes and high keyword competition, and adapting strategies for voice search and AI. We discuss evolving trends like machine learning's influence on SEO, Core Web Vitals, and the growing importance of E-E-A-T. Plus, we explore what is to come in the future of SEO, how businesses can prepare, and the role of automation.

In the world of digital marketing, social media stands as a cornerstone, yet maintaining a fresh and innovative approach can be challenging.